Digital Marketing Training in Chennai
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Digital Marketing Training in Chennai
About Digital Marketing Training in Chennai
Getin Technologies offers Digital Marketing Training in Chennai. The courses include SEO, Google Ads, social media marketing, and analytics. This training will equip both theoretical knowledge with real-time projects on practical usage. The advantage of this course lies in the trainer who is an industry expert. This course is for students, working professionals, and entrepreneurs. Online classes and offline classes are conducted to accommodate all. Participants also achieve a certification that propels them forward in their digital marketing career path.
To Whom the Digital Marketing Training in Chennai is Suited for?
Digital Marketing Training in Chennai is perfect for students who want to begin their career in digital marketing, professionals looking to upgrade their skills, and entrepreneurs looking to enhance their online presence. It is also apt for freelancers who want to offer digital marketing services and businesses looking to enhance their digital strategies. The training equips the participant with practical knowledge to succeed in today’s competitive digital landscape.
Students
For students, this training offers a comprehensive understanding of digital marketing tools and strategies, preparing them for competitive internship and job opportunities.
Business Owners
For business owners, the course teaches you how to use digital marketing tools to improve brand visibility and drive targeted traffic to your website.
Professionals
For professionals, our training improves job performance, managing marketing campaigns, and helps in driving business growth.
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Digital Marketing Training Module 1
Digital Marketing Training Module 2
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Digital Marketing Course Syllabus
Introduction of Digital Marketing
- What is Digital Marketing?
- Benefits of Digital Marketing
- Traditional Digital Marketing
- List of Search Engines
- Types of Digital Marketing
Website Designing with WordPress
- What is Domain Name
- Types of Domains
- Register a Domain Name
- Domain & Hosting
- Secure Socket Layer (SSL)
- Domain Name Server (DNS)
- WordPress Installation
- Theme Settings and Customization
- Categories, Tags and Posts
- Pages and Sub Pages
- Adding a menu to the website
- Plugins and Widgets
- Using Plugins in Site
- Adding widgets to the website
- Yoast SEO Plugin
About Search Engine
- How does the search engine work?
- Google Algorithms
- Major & Minor Algorithm Updates
- Panda, Penguin, Rank Brain, Medic, BRET, Core Update 2020
- What is crawling?
- Processing & Indexing
- Uses of sitemap
Keyword Research & Competitor Analysis
- Introduction to Keyword Research
- Types of Keywords
- Keyword Research Methodology
- Google Keyword Planner Tool
- Competition Analysis
- Paid Competition Analysis tools
- Finalizing the Keywords List
- SEMrush
On-page SEO
- Introduction to on page
- Importance of HTTPS
- URL Optimization
- Title Tag Optimization
- Meta Tags Optimization
- Content Optimization
- Heading optimization
- Internal Links
- Image Optimization
- Social Signals & Footer
Off page SEO
- Introduction to Off page (Link Building)
- Link Building Guidelines
- Types of Backlinks Link Analysis Tools
- Directory Submissions
- Local Business Submission
- Classified Posting
- Q & A Backlinks
- Blogging & Blog Comments
- Guest Blogging
- Document Sharing
- Other Advanced Strategies
Technical On-page SEO
- Website Speed Optimization
- Speed Analysis Tools
- Sitemaps Generation
- txt File
- URL Redirecting Techniques
- Canonical Links
- Rich Snippets
- Google Page speed insights
- Mobile Friendliness Checking
Local SEO
- What is Local SEO?
- Importance of Local SEO
- Submission to Google My Business
- Optimizing the GMB Profile
- Local SEO Ranking Signals
- Local SEO Negative Signals
- Citations and Local Submissions
- Google My Business Analytics
- Fix Duplicate, Terminated, Non-verified business
Google Ads
- Introduction to Paid Advertising
- Google Ads Account setup
- Account Structure
- PPC Campaign Settings
- Ad Group setup
- Keyword Match Types
- Keyword Research Tools (Google Keyword Planner)
- Ad Formats & Guidelines
- Ad Extensions
- Understanding Ad Auction
- What is Quality Score
- Factors to improve Quality Score
- Actual CPC Calculation
- Types of CPC’s
- Bidding strategies
- What is Conversion?
- Implementing conversion tracking
- Calculating ROI
- What is DSA ?
- Create a DSA Campaign?
- Segments and Filters
- Search Terms and Ad Auctions
- Customization Tools
- Generating Reports
Google Ads Express
- What is Ads Express (Smart Campaign)
- Benefits of Smart Campaign
- Creating Campaign for Local Results
- Bidding & Budgets Setup
- Ad Creation
- Reports
Facebook Marketing
- Types of Facebook Account
- Personal Account Setup
- Facebook business page setup
- Types of Business pages
- Cover Photo/Video Design
- Page Settings & Options
- Types of Posts and Statistics
- Designing FB Posts using canva
- User engagement metrics
- Facebook Insights
- Facebook Groups
Facebook Advertising
- What is Facebook Ads
- Types of Objectives
- Popular Ads Campaigns
- Defining Target Audience
- Types of Targeting
- Bidding & Budget Settings
- Types of Ads
- Designing FB Ads
- Setup of Facebook Pixel
- Conversion Tracking Pixel
- Remarketing Strategy
- Reports & Analytics
YouTube Marketing
- Creating Channel in YouTube
- Customizing the YouTube Channel
- Types of Video Formats
- Create video marketing strategy
- Upload the First Video
- Video Optimizing Tips
- Video Settings
- Cards, End Screens & Sub Titles
- How to use Playlists
- YouTube Creator Studio
- Features of Creator Studio
- YouTube Analytics
- Increasing Subscribers
- Understanding copyrights and spam
Instagram Marketing
- Creating Instagram Account
- Types of Instagram Accounts
- Linking Instagram with Facebook
- Types of Content (Posts & Stories)
- Post Designing Tools (canva)
- Stories & Highlights
- Importance of Hashtags
- How to use Hashtags
- Instagram Analytics
- Instagram Ads
- Types of Campaign
- Creating your Campaign
- Measuring Results
Email Marketing
- What is Email Marketing?
- Importance of Email Marketing
- Introduction to Mail Chimp
- MailChimp pricingstructure
- Account setup and settings
- Email marketing strategy
- Creating a Subscriber List
- Integration of Forms in Site
- Import subscribers in list
- Types of Email marketing campaigns
- Email Marketing Campaign
- Analyzing Reports of Campaign
AdSense
- What is Google AdSense
- How does it work?
- Top AdSense Earners [Global / India]
- AdSense Guidelines
- Finding the Niche
- Important Factors for AdSense Success
- Types of AdSense Account
- Applying for New Account
- Create you first Ad
- Ad Formats and Sizes
- Integrating Ads in Site
- Blocking Sites & Categories
- Reports Analysis
Affiliate Marketing
- What is Affiliate Marketing?
- How Affiliate marketing works
- Types of Affiliate Networks
- Top Affiliate Marketing networks
- Amazon Affiliate Network
- Integrating Amazon Products
- How to promote Affiliate Products
Google Search Console
- What is Search Console
- Features of Search Console
- Site Verification Process
- Location Targeting
- Search Performance Tool
- Link Analysis Tool
- Manual Actions
- Sitemaps Tool
- Fetch as Google Tool
- Crawl Errors Analysis
- The Latest updates in Search Console
Google Analytics
- Introduction to Analytics
- Implementing Analytics Code
- Setup of Conversion Tracking Code
- Types of Reports
- Audience Reports
- Acquisition Reports
- Behavior Reports
- Conversions Reports
- Google Tag Manage
Microsoft Clarity Tool
Earn a Digital Marketing Certificate
Enroll in Digital Marketing Training in Chennai at Getin Technologies and earn a Digital Marketing Certificate. Our expert-led training helps you master strategies like SEO, Google Ads, and social media marketing, providing you with the skills to excel in the digital space.
Digital Marketing Tools that we Covered are
Semrush
Mailchimp
Youtube
Google Trends
Hootsuite
Microsoft Clarity
Wp Bakery
Ahrefs
Adwords
Learning Path of Getin Technologies Digital Marketing Training in Chennai
Our Recent Placements
Our Key Features of Digital Marketing Training in Chennai
Expertise in Trainers
With expert trainers having years of experience, get the real-world insights and best practices to help you succeed in digital marketing.
Comprehensive Curriculum
With this course, every aspect of digital marketing is learned-from SEO to social media marketing, Google Ads to email marketing, and content strategy-for comprehensive learning.
Hands on Training
Reinforce theoretical concepts through live projects, case studies, and assignments done during hands-on training to acquire practical knowledge.
Flexible Learning Options
Take the flexibility of either offline or online training schedules that allow you to learn at your own pace and convenience.
Certification
You receive a Digital Marketing Certificate after the course, a recognized certificate showing your skills and expertise to employers or clients.
Post-Training Support
Enjoy ongoing career guidance, job placement assistance, and access to other valuable resources after completing the course.
Top Job Roles for Digital Marketing Experts
Packages That Above Roles Gets Placed At
Who Can get Placements through Digital Marketing Course ?
Career Gap (2010 - 2024)
Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma
Freshers (2023 - 2025)
Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma
Experienced
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Contact No: +91 89258 31826
School Student Offer
30% Offer for School Students from Total Course Fees.
1. Bring Valid School ID Card while Admission.
2. 6th – 12th Std can enroll this course.
3. Terms and conditions apply.
College Student Offer
20% Offer for College Students from Total Course Fees.
1. Bring Valid College ID Card while Admission.
2. All Stream (Arts & Engineering) students can use this offer.
3. Terms and conditions apply.
Disabled Student Offer
50% Offer for Disabled Students from Total Course Fees.
1.Bring Govt Approved Disabled Person ID Card while come to admission.
2. Terms and Conditions Apply.
Company Based Placement So Far
Placed Learners
Our Realtime Projects Sectors for Digital Marketing Training in Chennai
Ecommerce
Health Care & Wellness
Travel and Tourism
Real Estate
Education
Foods and Beverages
Fashion and Beauty
Sports and Fitness
Projects Our Digital Marketing Masters Built
E-Commerce Website
student crafted a digital marketing strategy for an online shopping site aimed at boosting product sales and enhancing customer engagement. They rolled out SEO, Google Ads, and social media campaigns to increase visibility and drive traffic. By using Google Analytics, they monitored performance and fine-tuned the campaigns based on the insights gathered.
Flight Booking Web Application Automation
Our students put together a comprehensive digital marketing strategy for a flight booking platform aimed at travel lovers and frequent flyers. They concentrated on running paid ad campaigns, engaging in email marketing, and collaborating with influencers to enhance lead generation. By analyzing user behavior, they were able to boost conversions through A/B testing and retargeting ads.